Zac Brown Band surprises the full crowd at Boston’s Fenway Park by giving away free cruise trips to all 37,000 attendees. Multiple outlets report that the giveaway coincides with the group’s milestone of 15 consecutive sold-out shows at the venue. During the concert, bandleader Zac Brown announces the promotion shortly before performing “Same Boat,” according to one report. The cruise offer is tied to a Margaritaville at Sea ship, with the show reaching the audience after the band’s long run at Fenway.
The outlets also put an estimated cost on the giveaway, reporting that it costs the band nearly $40 million for the full stadium offer. Other coverage notes that fans leave Fenway with more than concert memories and includes information on how attendees can redeem the cruise offer. Across sources, the central points remain consistent: a large-scale, all-attendee cruise giveaway, a Fenway milestone of consecutive sold-out concerts, and a total audience of roughly 37,000 people receiving the offer.
