Ferrari’s first electric car Luce sells for record $40 million at Monterey auction

$40 million for a Ferrari—but this one hums, it doesn’t roar. That was the final bid that sent Ferrari’s first-ever all-electric car, the “Luce Tailor Made,” into the record books during Monterey Car Week in California this past weekend. In a remarkable moment for the Italian automaker, an electric Ferrari just became the most expensive new car ever sold at auction, according to the company.

The one-off Ferrari Luce, designed by former Apple designer Jony Ive, became the most expensive new car ever sold at auction after fetching US$40 million at Monterey Car Week.

The first production Ferrari Luce sold for $40mn at RM Sotheby’s Monterey auction, setting records for the most expensive new car, electric car and charity car sold at public auction. Ferrari keeps none of the money and the car is not due for delivery until early 2027. The first production Ferrari Luce has sold for […] This story continues at The Next Web

A collector paid $40 million for ‘Chassis 0’ of the Ferrari Luce. Whether or not the vehicle is successful is another story.

Ferrari's first EV, the Luce, sold for $40 million at a charity auction, setting a record 35 times its retail price for the Ferrari Foundation's education programs.

Prețul obținut în cadrul licitației este de 35 de ori mai mare față de cât costă în mod obișnuit vehicul. Luce stabilește, astfel un record și devine cel mai scump vehicul nou vândut la o licitație. Rezultatul vine în contextul în care o serie de controverse au apărut după lansarea noului model, în special ca […]

This figure is more than 35 times the list price of the divisive EV and is the most anyone has ever paid for a brand new car at auction.

This figure is more than 35 times the list price of the divisive EV and is the most anyone has ever paid for a brand new car at auction.

The tailor-made Luce, chassis 0 of Ferrari's new EV program, sold at RM Sotheby's Monterey Car Week auction, beating Ferrari's own year-old record by 54%

Ferrari’s first production electric car, the Luce, sold for a record-breaking $40 million at auction. Discover details about this historic Ferrari electric Read More: https://punchng.com/ferraris-first-electric-car-sells-for-40m/

The Luce’s auction price sets a record for a new car

The Italian luxury carmaker’s first electric car has set a record for a new vehicle sold at auction, just months after its unveiling drew backlash.

The auction of the Luce comes nearly three months after Ferrari unveiled its first fully electric car, which was priced at 550,000 euros (roughly $640,000).

The Luce's launch drew backlash from some commentators who said it broke from the brand's signature dramatic styling.

The first Ferrari Luce off the production line has sold for big money, with the Jony Ive-connected vehicle fetching a staggering $40 million at auction.The Ferrari Luce offers good aerodynamics, but it looks nothing like a Ferrari. Image Credit: Ferrari.The car company's first production electric vehicle, the Ferrari Luce, is an attempt to take on a challenging and growing market. While it has had a troubled existence since launch, the very first one off the production line has been sold for a considerable sum.The Ferrari Luce "Tailor Made" went under the hammer at RM Auction in Monterey, California, late on Sunday. The car, bearing the chassis number 0, was a highlight sale for the event, reports The Autopian Continue Reading on AppleInsider | Discuss on our Forums

Ferrari’s first all-electric car, the bespoke Luce “Chassis 0,” has sold for a record $40 million at a charity auction in Monterey, nearly 40 times its initial $1.1 million estimate. The sale makes it the most expensive new car ever auctioned, while the buyer will have to wait until 2027 for delivery.

Ferrari in May unveiled the Luce, priced at $636,356 to a wave of criticism and a drop in the company's share price.

The Luce, 'tailor-made' at Monterey Car Week, overtakes Ferrari's customised Daytona SP3 from last year as the most expensive new car ever sold at auction.