The Television Academy and Amazon have struck a six-year deal that moves the Primetime Emmy Awards telecast to Prime Video starting in 2027, ending the event’s long-standing relationship with U.S. broadcast television. Multiple outlets report that Prime Video will become the new streaming rights holder for the annual ceremony under the agreement.
The reported value of the deal varies by outlet, with figures described as roughly $15 million per year in one report and more than $20 million per year in another, alongside an overall total estimate exceeding $120 million. One source also says the event will be free to view on the platform. Coverage also emphasizes that the change ends the broadcast-network rotation dating back decades, including the networks that previously aired the ceremony.
While outlets agree on the move to Prime Video and the start date, they differ on how they characterize the financial terms and viewer access details. Some reports note that the deal’s exact terms were not fully disclosed, though the general figures and key outcomes are consistent across coverage.
