Netflix hires former Apple executive Steve Wilson to lead its podcast acquisitions efforts, marking a notable expansion of its audio strategy. Multiple outlets describe this as a first major move by the streamer into podcasts in the period after fall 2025.

Context remains limited across the reports, which frame the hire as part of Netflix’s early, developing push into podcasts—specifically efforts that include video podcasts. Bloomberg and The Hollywood Reporter both position the appointment as management-level leadership for acquisitions, but they differ slightly in emphasis: Bloomberg foregrounds the role in overseeing podcasts more broadly, while The Hollywood Reporter stresses that this is Netflix’s initial significant podcast move and the acquisitions function Wilson will run.