Meta has launched an AI fashion app called Style Sketch, aiming to help users experiment with outfits using an AI-driven virtual styling experience. The app ties into Instagram so it can assess clothing users have already posted, and it offers features such as virtual try-on.
Outlets describe the app’s approach slightly differently. TechCrunch highlights that the launch is “quiet” and focuses on how Style Sketch is built from users’ existing Instagram photos or added manually through photos, short video, or uploads from a camera roll. Times of India emphasizes the potential for more personalized styling, including virtual try-on tailored to users’ body types and skin tones, and adds that the app can also help manage wardrobes for travel by curating outfits based on schedules.