Adidas says it is raising its full-year (2026) operating profit outlook to around €2.5 billion after posting a record third quarter. Retail and business-focused coverage reports the shares were set to rise in response to the upgrade, which follows stronger-than-expected trading.
Across the reports, Adidas’s third-quarter performance features a 37% increase in operating profit to roughly €1.008 billion, with multiple outlets attributing part of the improvement to a U.S. tariff refund. Quartz specifies the refund as about €200 million, while other summaries note the stronger quarter and the resulting increase in the forecast from an earlier estimate of about €2.3 billion. The outlets therefore align on the main figures—forecast level, operating-profit growth, and the record quarter—while differing on how prominently they lead with the tariff refund versus the broader trading results and stock reaction.
