The Pokémon Company is planning a permanent, physical Pokémon store in London that is scheduled to open by 2029. Multiple outlets describe it as the first such permanent location outside Asia, with additional stores planned in other regions afterward.

Several reports focus on the significance for fans who have previously encountered Pokémon retail through temporary pop-ups rather than an ongoing store presence. One outlet notes that the company’s announcement does not use the “Pokémon Center” wording, while others emphasize the store’s role as a destination for merchandise and in-store experiences.

Covering context, outlets also liken the London store to the dedicated Pokémon retail destinations found in Japan, highlighting that those locations are known for exclusive items and events. Another framing adds a travel-and-tourism angle by foregrounding the London opening as part of a broader international retail expansion beyond Asia.