Rockstar’s first set of GTA 6 TV commercials begins airing, with multiple outlets noting that the ads differ slightly from the game’s launch trailer. The clearest change is the removal of steamy shower scenes featuring Jason and Lucia, while the commercials keep other moments and include small stretches of additional or extended gameplay-like footage.
Across reporting, IGN, GameSpot, and Kotaku describe brief variations rather than major rewrites. GameSpot highlights a shorter 30-second spot that cuts the shower content but shows a slightly longer airplane sequence and a shot of Jason and Lucia by their car, including a moment where Lucia nearly topples. It also notes a longer 90-second version that restores the shower scenes. IGN similarly frames the edits around the shower removal, while Kotaku emphasizes that the ad trims the “spicy” shower moments but provides a small amount of extra new footage.
Context in the broader coverage points to an expanding marketing push ahead of GTA 6’s November 19 launch for PS5 and Xbox Series X|S, including references to how the TV ads present (or omit) platform details and related promotional activity discussed by individual outlets.
