Toblerone’s owner, Mondelez International, files a lawsuit against a British vegan chocolate maker over the design of its O’bar range. Mondelez alleges the company is “passing off” and infringes trademarks by using a similar, segmented bar shape.
The case is heard in the London High Court, where Catherine’s Originals denies the claims. Outlets describe Mondelez’s complaint as targeting the look of the chocolate, including how the bar is divided into segments with distinctive rounded “humps.” Coverage largely focuses on the legal allegations and the parties’ positions, rather than on any consumer or commercial outcomes.
Different outlets vary mainly in emphasis. The Daily Mail and The Independent both foreground the accusation that Catherine’s Originals copied Toblerone’s design, while The Guardian additionally highlights the court setting and includes detail about the specific design elements at issue.