Mumbai’s Brihanmumbai Municipal Corporation (BMC) runs a Diwali message urging residents to avoid firecrackers and reduce noise pollution, but the campaign becomes controversial after BJP leaders criticise it for featuring actor Dia Mirza. The dispute leads to the BMC deleting the related video from its social media account.
Multiple outlets report that Mumbai BJP president or senior BJP figures, including Ameet Satam, publicly object to Mirza’s involvement and question her suitability, while also referring to the broader context of compliance with court directions on firecracker use. Times of India adds that the criticism centres on Mirza specifically, even as other featured artists are not targeted in the same way.
The outlets differ in emphasis: some focus on the BJP’s call-out of the civic body, while others foreground the specific “firecracker-free” and noise-pollution framing of the BMC campaign, including its stated alignment with Bombay High Court directions.
