EloElo Group, the Bengaluru-based parent of microdrama platform Story TV, raises $80 million in a Series C funding round co-led by NBCUniversal and Hornbill Capital. The company plans to use the funding to expand its microdrama business, with at least one outlet describing an eye on entering the US market.
Coverage across outlets largely aligns on the size and structure of the round, including the Series C lead investors and the company’s Indian focus. TechCrunch adds that Story TV has more than 33 million monthly active users, citing Sensor Tower figures. Other outlets provide additional context on participation in the round and the wider investor mix.
The main differences are in the emphasis each outlet places: some lead with the investor roster and co-leads, while others foreground growth metrics or expansion goals. One outlet also notes the company’s broader capital raised to date, suggesting a higher cumulative figure than the others mention.
