Wallace & Gromit are set to return to screens this Christmas in a festive campaign from British clothing brand Barbour. Multiple outlets describe the advert as a nostalgic showcase of Barbour’s classic style—such as tartan and wax jackets—paired with the familiar characters from Aardman’s Wallace & Gromit universe.

The coverage highlights that the partnership brings the characters back “for another” seasonal outing, with an emphasis on festive invention and a special cameo. One outlet also points to fan interest around who (or what) appears beyond Wallace & Gromit themselves, suggesting an additional character moment in the ad.

Beyond the creative premise, one report focuses more on what viewers won’t see at first glance: a behind-the-scenes look at the craft involved in producing the campaign. Across the articles, the common thread is the Barbour–Aardman collaboration for a Christmas-themed advert, presented as a repeat reunion that leans into British brand heritage and seasonal nostalgia.