A new initiative called BRIDGE is launched to connect corporates and small and medium-sized enterprises (SMEs) with start-ups. According to the announcement, applications are now open for the programme’s first cohort. BRIDGE is described as an expanded effort under the name Business Revolution through Innovation, Digital Growth & Enterprise. The stated purpose of the programme is to create partnerships or linkages between established businesses and early-stage companies, aiming to support innovation and digital growth and to strengthen enterprise development. The information provided focuses on the opening of applications and does not include details on eligibility criteria, funding terms, selection timeline, or the expected number of participating organisations. No other outlets or additional reporting details are included in the provided source material, so specifics about programme structure, sector focus, or partner commitments are not confirmed here.