Meta is introducing usage limits and a subscription option for Conversation Focus, a feature on Ray-Ban Meta smart glasses. Multiple outlets report that Conversation Focus will be capped at three hours per month for users without a paid plan. To access higher usage, Meta is offering a “Meta One Premium” subscription priced at about $19.99 (roughly $20) per month. Reviews of the announcement describe this as a “soft paywall” or rate limit: the feature remains usable at no cost, but extended access requires paying.

The reporting also notes that the company positions the change as a general subscription expansion rather than a specific “AI rate limit.” One outlet includes a statement from a Meta spokesperson saying the Conversation Focus feature runs on-device, and that Meta will notify users when they near the monthly usage cap. Sources further indicate the subscription is expected to include other benefits, such as “premium device support,” alongside expanded access to certain smart glasses features.

Overall, the change affects a built-in audio-enhancement capability intended to help users hear the person they are speaking with in louder environments.