Reporting from Canada and the UK focuses on whether World Cup excitement can translate into lasting growth in youth soccer participation. Both outlets highlight that the tournament’s visibility is reaching very young children, with some toddlers already showing interest in the sport. Experts cited in the coverage say the key question is whether that early attention leads to increased enrollment and sustained engagement in local soccer programs, such as learn-to-play sessions, youth leagues, and community coaching. The articles note that any potential effect would likely depend on factors including access to programs, affordability, and how families and grassroots organizations respond to heightened interest during and after the World Cup. While the stories do not provide definitive statistics, they frame the tournament as a possible catalyst for creating new generations of soccer supporters and players. The coverage presents the World Cup as an opportunity for sports organizations and community groups to capitalize on public enthusiasm and convert short-term “buzz” into longer-term participation among children.