KKR & Co.-backed South Korean fashion retailer Musinsa is expanding its physical store presence in Asia as it prepares for a potential initial public offering. In an interview reported by Bloomberg, Musinsa Co-CEO Nam Cho says the company is pursuing an aggressive rollout of stores in China and Japan to support growth. The expansion is positioned as part of a broader strategy to build momentum ahead of a closely watched IPO.

Bloomberg also reports that Musinsa is evaluating options for listing domestically and abroad, in line with the company’s plans for the IPO. The reports link the store expansion and the timing of the initiatives, suggesting the retailer is aiming to strengthen its operating footprint and brand presence while preparing investors for the public offering. Across the coverage, the focus remains on Musinsa’s expansion in China and Japan and the company’s consideration of where and how to launch its IPO, rather than on specific deal terms or timing.