Haldiram’s opens its first store in the UK in London, with the outlet located in Leicester Square. Multiple reports say the launch draws heavy footfall almost immediately, as customers line up to buy popular Indian items including chole bhature, bhujia, sweets and other chaats such as pani puri and papdi chaat. Viral videos shared on social media show long queues outside the shop during the initial opening days, reflecting strong public interest in the brand’s debut in the UK market.
While the focus is largely on the crowds and the range of offerings, outlets also note that the UK menu differs from what shoppers may find in India. The reports highlight that pricing has become a point of discussion, with examples cited for items such as chole bhature, pani puri, papdi chaat and pav bhaji. Overall, the opening positions Haldiram’s as a new Indian food destination in central London, combining high demand with localized menu and price differences for UK customers.