Multiple outlets report that former England and Real Madrid star David Beckham is linked to a World Cup role that is described as potentially generating about $36 million. The coverage focuses less on his participation as a current professional player and more on his marketability and ability to attract attention. All three sources note that Beckham has not played professional football for more than a decade, meaning the World Cup connection is framed as commercial and promotional rather than athletic. The reports describe Beckham as a high-profile figure whose presence draws media interest and sponsors, which in turn benefits his business and earning potential. While the articles share the same headline framing—“even when he loses, he wins”—they consistently emphasize the financial upside associated with the World Cup. The common thread across the outlets is the reported value of the arrangement and the fact that Beckham’s influence is driven by public profile rather than match participation.