Nubia is building anticipation for its upcoming AI-powered smartphone, the Nubia NaviX Ultra, ahead of its debut at the World Artificial Intelligence Conference 2026 in China. Multiple reports say the company has now unveiled the phone’s name, design elements, and available colour options, while holding back full specifications and pricing for the event.
The handset is described as an AI “agentic” phone and nubia positions it as the world’s first AI agent smartphone. Nubia also confirms the presence of the Doubao mobile assistant. In design teasers, the company highlights a redesigned rear camera arrangement, including a triple rear-camera setup in a camera bar styled similarly to Google’s Pixel design language. Additional teaser imagery points to an orange side button.
Colour choices reported by outlets include Black, Pink, Purple, and White, though at least one source references a blue option. The company is expected to release detailed specifications, pricing, and availability during the WAIC 2026 event.