“Masters of the Universe,” the live-action reboot based on Mattel’s 1980s toy and related media, is set to begin streaming on Amazon Prime Video on July 22. Multiple outlets report that the film’s theatrical-to-streaming window is about 47 days, moving from its summer box office release to subscription viewing shortly afterward. The movie is directed by Travis Knight and is described as drawing from the broader “He-Man” universe established by Mattel in 1982 and from the franchise’s associated animated television history.
Deadline and other coverage also note the project’s long development, including an 18-year development timeline involving Escape Artists. While the film’s streaming release date is framed as an early shift compared with some premium releases, Forbes specifies that it will arrive via Prime Video’s subscription (SVOD) offering rather than premium video-on-demand. Variety reports the movie’s worldwide box office result as $113 million, characterizing its theatrical performance as disappointing. Across the reports, the common focus remains the confirmed Prime Video start date and the film’s transition from theaters to streaming.
