The head of Reuters urges Australian media organisations to coordinate their response to artificial intelligence, saying the threat is too large for individual outlets to address alone. In remarks reported by local outlets, Reuters’ senior leadership frames AI as a challenge affecting how news is produced, distributed and monetised, while raising concerns about misinformation and the competitive pressures facing traditional journalism. The Reuters executive argues that collaboration among rival news organisations could help the industry respond more effectively, including by sharing approaches and potentially developing common strategies to protect reporting standards and business models. The comments are directed at Australia’s broader media sector, encouraging cooperation rather than competition on AI-related issues. The reports present the message as an industry-wide warning, with Reuters positioned as a leading international news agency calling for collective action. Overall, the coverage focuses on the need for unity among media companies to manage AI risks and opportunities.