Interiors expert Jordana Ashkenazi, founder and design director of Element One House, tells the publication that a new colour trend is increasingly appearing in middle-class homes. The articles describe the trend as a shift away from previously common interior colour choices and present it as an emerging option for homeowners who want to update their spaces. Ashkenazi explains how the colour can be incorporated into residential interiors, focusing on practical ways to introduce it rather than replacing every element at once. The coverage emphasizes homeowner guidance on applying the colour in a manner that fits typical domestic settings, but it does not provide evidence of sales figures or broad market-wide data in the excerpts provided. Overall, the story is centered on design advice and consumer guidance from the interiors expert, presented as a trend that is “taking over” homes, alongside suggestions for how readers might adopt it.