London’s City Hall holds discussions about a proposed five-point plan for improving West Ham’s London Stadium and generating additional revenue. According to the proposal presented at City Hall, the plan includes expanding the venue’s non-football use, including hosting more concerts. It also focuses on increasing the stadium’s role in women’s football by adding more women’s matches to the event calendar. Another strand of the plan aims to make the stadium feel less “sterile,” with changes intended to improve the atmosphere and fan experience. Sources describe the overall approach as both promotional and practical, seeking to diversify bookings beyond regular match days and attract a wider range of events. The proposals are described as controversial, though the reporting does not detail specific grounds for opposition. The discussion reflects broader questions over how the stadium is used and whether adjustments can raise cash while maintaining the venue’s position as a major event site in East London. Further steps after the hearing are not specified in the provided accounts.