TikTok is testing a paid micro-drama app called LimeShorts in the United States, according to reporting from Business Insider and TechNode. The test appears to begin in March and is part of TikTok’s broader effort to experiment with different monetization models. LimeShorts offers short vertical dramas, typically ranging from one to five minutes, and includes multiple genres such as comedy, romance, and mystery. Users can access content through subscription options, with TechNode reporting pricing of $20 per week or $200 per year for full access. In addition, the app allows purchases using virtual coins, which can be used to unlock individual episodes. Business Insider notes more generally that TikTok is quietly testing the app and exploring varying pricing structures, without detailing the full set of payment options. Both outlets describe LimeShorts as a micro-drama format and characterize the initiative as a test rather than a broadly available product. TikTok has not, in the cited reports, indicated a timeline for wider release or final pricing decisions.
TikTok tests paid micro-drama app LimeShorts in the US
TikTok is testing a paid micro-drama app called LimeShorts in the United States, according to reporting from Business Insider and TechNode. The test appears to begin in March and is part of TikTok’s b...
- TikTok is testing a paid micro-drama app called LimeShorts in the US.
- The test reportedly starts in March.
- LimeShorts features vertical dramas lasting about one to five minutes.
- TechNode reports subscriptions of $20 per week or $200 per year for full access.
- The app also supports buying virtual coins to unlock individual episodes.
TikTok is testing a paid microdrama app called LimeShorts in the US, with the test starting in March. Users can pay $20 per week or $200 per year for full access, or buy virtual coins to unlock individual episodes. The app focuses on one- to five-minute vertical dramas across genres including comedy, romance and mystery. […]
2 hours agoTikTok is testing a paid micro-drama app called LimeShorts. The company is experimenting with different pricing models.
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