Alberta’s New Democratic Party opposition leader Naheed Nenshi says the cost of the provincial government’s publicity campaign for an October referendum continues to increase. He says another $365,000 has been spent on promotion, adding to earlier reported spending. Nenshi frames the continued spending as evidence that the referendum’s communications budget is growing over time, and he calls attention to the latest incremental figure. The reports describe the claim as coming from Nenshi and present the additional $365,000 as the newest amount tied specifically to promotional activities for the October vote.
The coverage focuses on the amount reported to have been spent and the broader issue of how the referendum is being marketed to the public. Details such as the specific campaign channels or vendors are not included in the excerpts provided. Overall, the accounts align on the central point that Nenshi cites a further $365,000 increase in promotion-related spending for the upcoming October referendum.
