Apple TV and Mattel debut the first trailer for “Matchbox,” an action movie adapted from Mattel’s Matchbox die-cast toy car line first released in 1953. The trailer stars John Cena and introduces the film’s high-stakes premise built around an ensemble of characters working together through escalating danger and vehicle-heavy set pieces. Across reports, the movie is described as following a group of childhood friends who reunite to confront a threat that develops into a worldwide emergency. Additional plot elements mentioned include a former soldier returning after a mission, followed by a kidnapping and framing that forces the group to clear their names. The film is directed by Sam Hargrave. Apple TV’s release date is reported as October 9, 2026, with the first look presented ahead of the premiere. Deadline also notes that the trailer presentation took place in Hall H at San Diego Comic-Con, where Apple TV and Mattel debuted the first footage. Other reported cast members include Jessica Biel along with Sam Richardson, Arturo Castro, Teyonah Parris, Corey Stoll, Danai Gurira, Bill Camp, and Golshifteh Farahani.