Aspira Nigeria Limited, based in Kano, produces Viva Plus dishwashing liquid, a Nigerian-made product marketed as delivering effective cleaning and value for money. According to coverage from multiple outlets, Viva Plus is positioned as a widely recognized option in households and commercial settings, including homes, offices and kitchens. Vanguard reports that the company has built a cleaning portfolio since 2009 and that Viva Plus launched in 2022, after the firm identified a gap in the domestic cleaning market. The product is described as available across Nigeria’s 36 states, indicating broad distribution within a relatively short period. The Punch also frames Viva Plus as a locally made brand trusted by Nigerians, emphasizing its everyday use and consumer appeal. Together, the articles focus on the product’s introduction, its association with Aspira Nigeria Limited, and its rapid rise in visibility and sales distribution. The reporting is primarily promotional in tone and centers on brand growth and consumer adoption rather than independent testing or regulatory findings.