The US Federal Trade Commission (FTC) sues telehealth company Hims & Hers, alleging it misleads customers about the privacy of their sensitive health information. According to the FTC, the company leads users to believe their personal health data is kept private, but the agency says Hims & Hers allegedly sends or otherwise shares that information with third-party advertising and tracking partners, including Meta and Snap.

The FTC complaint also alleges that Hims & Hers’ practices include taking payments from customers before their consultations and making subscriptions difficult to cancel. Multiple outlets report that the core allegation involves the disclosure or transmission of user health data to advertising platforms rather than keeping it confidential.

Hims & Hers is named as the defendant in the FTC’s lawsuit, with the agency seeking enforcement of consumer protection and privacy-related obligations. The reports reflect the FTC’s allegations; they do not indicate that wrongdoing has been proven in court.