Lawsuit Alleges Comcast Store Used Pie Smashing to Motivate Sales

A former Comcast retail employee alleges that a Connecticut store manager tied the lowest-performing salesperson to a chair each month and had co-workers smash a cream pie into their face, recording the incidents as a sales-motivation tactic. The plaintiff says he resigned after reporting the alleged assaults and is seeking damages for constructive discharge and emotional distress. Ars Technica reports: A Comcast store in Plainville, Connecticut, "had a policy that the highest-ranked Retail Sales Consultant for the prior month was instructed by his or her supervisor -- Ms. Peterson, the Comcast Store manager -- to tie the lowest-ranked sales consultant for the prior month to a chair in the back office and thereafter assault that person by violently smashing a cream pie in their face," the complaint alleged (PDF). Plaintiff David Figueroa's lawsuit said he was hired as a retail sales consultant on February 2, 2026, and was supervised by store manager Sully Fuentes Peterson. Figueroa alleges that Peterson "designed and implemented" the pie-in-face ritual to meet goals related to sales and positive responses in customer surveys. "Defendant did not inform the Plaintiff prior to his acceptance of Defendant's offer of employment that the Comcast Store has a policy of subjecting Retail Sales Consultants to public assaults by co-workers -- at the direction of Ms. Peterson, the store manager -- for the purpose of increasing Defendant's sales and profitability," the lawsuit said. Figueroa resigned on February 27, and he alleges it was a constructive discharge. The lawsuit says the defendant, Comcast, was negligent because it "reasonably should have known" about the store management's policies and that the policies could harm employees. Comcast "failed to properly supervise the Comcast Store's management team," allowing store management to humiliate employees "for the purpose of promoting the Defendant's revenues and profits," the lawsuit alleged. Comcast said in a statement: "The Company has zero tolerance for harassment, humiliation, or any behavior that compromises a respectful and safe workplace. This matter is in litigation so we will not comment on the specific allegations, other than to say that we disagree with the claims in the complaint and its characterization of the alleged events, and intend to fully respond through the legal process." Read more of this story at Slashdot.

Comcast, accused of negligence, says lawsuit mischaracterized alleged events.