SM Prime Holdings’ mall operating arm, SM Supermalls, links its “My SM” concept to continued customer-driven demand and evolving consumer habits in 2026. According to statements cited by outlets, SM Supermalls reports that foot traffic remains “undisrupted” and business performance stays positive in the first half of 2026. The company attributes sustained market interest to three factors that keep customers coming even as some spending patterns remain scaled earlier in the year. SM Supermalls says Filipinos continue showing up for family, personal passions, and shared moments, and that the malls maintain their role as a trusted constant. The company adds that it adapts by creating more ways for visitors to celebrate, connect, play, and discover, while adjusting to how Filipinos live. In both reports, the message emphasizes that even as SM grows, Filipino communities and customer needs are presented as central to shaping how the company develops and runs its mall experiences.
SM Supermalls highlights “My SM” as Filipino customer demand reshapes mall experience
SM Prime Holdings’ mall operating arm, SM Supermalls, links its “My SM” concept to continued customer-driven demand and evolving consumer habits in 2026. According to statements cited by outlets, SM S...
- SM Supermalls positions its “My SM” concept around customer demand and community needs.
- SM Supermalls reports undisturbed foot traffic and positive business performance in the first half of 2026.
- The company cites sustained interest despite scaled consumption patterns earlier in the year.
- SM says Filipinos continue visiting for family, passions, and shared moments.
- SM Supermalls describes ongoing efforts to expand options for celebrating, connecting, playing, and discovering.
No matter how big SM grows, it's the Filipino communities that bring the supermall chain to life.
1 hour agoCustomers continue to be the transformation driver for SM Supermalls. Following undisrupted foot traffic and positive business performance in the first half of 2026, the mall operating arm of SM Prime Holdings Inc. has noted three key factors that maintained market interest despite scaled consumption patterns earlier in the year. “Filipinos kept showing up for family, passions, and the moments that matter,” said Steven Tan, President of SM Supermalls. “SM remained a trusted constant, creating more ways to celebrate, connect, play, and discover, while evolving alongside how Filipinos now live. That is the heart of ‘My SM’ – evolving alongside […]...Keep on reading: The new ‘My SM’: How the Filipino consumer is redefining the mall experience
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