Apple’s two-year-old partnership with OpenAI is reportedly becoming strained, with people familiar with the matter saying OpenAI is not seeing the benefits it expected from the deal. According to the reports, OpenAI has been working through options that could lead to legal action, including potentially issuing a contract-breach notice to Apple before any full lawsuit is filed. OpenAI lawyers reportedly coordinate with an outside legal firm as deliberations remain private, and no final decisions have been made.
The partnership, which initially included integrating ChatGPT into Apple software and expected wider use across Apple services, has not met OpenAI’s expectations. Sources cited by Bloomberg say Apple’s use of OpenAI technology across its operating systems remains limited and some related features are harder to find than OpenAI anticipated. OpenAI also believed the arrangement would increase subscriptions, but the subscription growth has not matched earlier expectations.
The reports also say Apple has concerns about OpenAI, including privacy protections, and that additional OpenAI efforts involving devices and led by former Apple executives have caused friction. Any legal move is described as potentially occurring after the conclusion of the Musk trial, though resolution outside court is still hoped.