A copywriter says the growing use of artificial intelligence in advertising has reduced his earnings. According to the account shared online, he previously earned around Rs 2 lakh per month but experienced a sharp pay cut after companies shifted toward automation and laid off workers. He says his salary has fallen to about Rs 40,000 per month. The reports also state that he has moved to an agency that manages marketing for Telangana Tourism. In his account, he links the change in his compensation and working life to hiring and production decisions that favor AI tools over human creative work, leading to uncertainty and job dissatisfaction. The Times of India report adds that commenters debate the broader issue, with some users discussing the need to adapt to new tools rather than avoiding them. The coverage presents the copywriter’s claims as his personal experience, with no independent verification of employment or payroll figures reported in the articles.
Copywriter says AI adoption cut his pay after layoffs, dropping income to Rs 40,000
A copywriter says the growing use of artificial intelligence in advertising has reduced his earnings. According to the account shared online, he previously earned around Rs 2 lakh per month but experi...
- A copywriter claims AI-driven changes in advertising have reduced his income.
- He says his monthly earnings dropped from about Rs 2 lakh to about Rs 40,000 after layoffs.
- He reports working at an agency that handles Telangana Tourism marketing.
- Commenters on the case debate whether creatives should adapt to AI tools.
- The reports describe his account; they do not provide independently verified payroll data.
Once thriving as a copywriter earning two lakh rupees a month, the sudden shift toward AI in the industry has drastically slashed his income to just forty thousand. With businesses opting for automation over human creativity, he now finds himself at an agency that manages Telangana Tourism marketing. Frustrated with the prevailing creative atmosphere and the burdensome workload, he grapples with a sense of unfulfillment in his current role.
4 hours agoCopywriter says AI cost him Rs lakh monthly income left him with Rs salary
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