BOND, the entertainment-focused marketing agency, hires Ben Brown as President and Head of AV, with Wayne Watson joining him as co-president. Both leaders report to co-founder and CEO Seth Phillips Althoff and work alongside co-founder Luke Silver-Greenberg as the company plans future growth.
The outlets say the change takes effect immediately for Brown. Deadline reports the appointment as an exclusive and frames it as a reunion between Brown and Watson, who has led BOND’s division for the past two years and receives an expanded title as part of the new co-presidents structure. PR Newswire similarly states Watson’s expanded role follows two years leading the division, and it specifies Brown’s start date as immediate.
Across coverage, the main difference is emphasis: Deadline highlights the leadership “reuniting” dynamic and the co-presidents model, while PR Newswire focuses more directly on timing and official titles. Both accounts agree on the roles, reporting lines, and that the leadership team will work together under the existing co-founder/CEO structure.