Apple is starting to sell advertisements on Apple Maps, allowing eligible businesses in the United States and Canada to purchase ad placements. Multiple outlets report that ad purchasing opens through Apple’s “Ads on Maps,” with an introductory incentive that applies as advertisers commit spending.
Reporting based on MediaPost indicates that ads are not yet visible to users in Apple Maps but are expected to roll out soon. MacRumors says Apple previously stated the ads would go live in summer 2026, and that placements will appear at the top of Apple Maps search results and in a new “Suggested Places” section. AppleInsider similarly describes ad placements tied to search results and notes that Apple is offering time-limited discounts or eligibility conditions, including deadlines for advertisers to enroll and receive incentives.
While the outlets differ slightly on timelines and how the incentive period is described, they agree that Apple Maps advertising has started to be offered to U.S. and Canadian advertisers, with public display of ads expected shortly thereafter.
