Woolworths’ sales are expected to rise as shoppers—especially children—buy “ooshies,” collectible plastic figures tied to pop-culture and movie characters. Retail outlets report that demand is being driven by kids collecting the figures and families purchasing them to obtain specific characters.

The articles frame the trend as a sales lift for Woolworths, with “ooshies” acting as a promotional draw that increases foot traffic and adds to purchases. While the overall reporting is consistent, each outlet emphasizes the novelty and popularity of the collectibles rather than detailing specific earnings figures or company guidance. The focus is on consumer behaviour—particularly children’s attraction to the figures—and how that translates into stronger retail performance for the chain.

Overall, the coverage agrees on the core point: ooshies, linked to recognizable media franchises, are pulling shoppers to Woolworths and increasing sales, though the outlets differ mainly in wording rather than in substance.