Bihar’s Cabinet approves a scheme under which social media creators are paid for promoting state government schemes through videos that receive significant views. Under the rules, creators receive Rs 10,000 for every one lakh views on such videos, with NDTV describing the potential to earn up to Rs 1 lakh per video, depending on view counts.
Both reports say the incentive applies to creators who are empanelled or meet conditions set by the government. The announcement is part of broader Cabinet decisions, with Times of India also noting approval of an MoU related to developing an AI ecosystem and clearing a new six-lane expressway project. The outlets differ mainly in emphasis: Times of India highlights the payment rate and related approvals, while NDTV focuses on the maximum earnings per video and the framework of the new rules.
