Woolworths is scheduled to release its annual earnings, coming one day after rival Coles attributes a sales decline in the first few weeks of the 2026/27 period to its collectibles campaign.
The two outlets frame the timing as closely linked: Coles points to the impact of its promotional collectibles as a reason for reduced sales early in the new financial year, while Woolworths’ earnings release is positioned as the next major update. The articles do not provide details on the earnings figures, the scale of the sales movement, or any specific performance metrics related to the promotional campaigns.
Overall, the coverage focuses on the sequence of events and the business dispute over whether collectibles promotions affect grocery sales near the start of the financial year. Any differences in emphasis are limited to how the outlets describe the connection between Coles’ explanation and Woolworths’ upcoming results.
