Operation Bluebird launches Twitter.now, a new platform tied to a trademark dispute

An anonymous reader quotes a report from Ars Technica: Operation Bluebird, the Virginia-based startup trying to revive the allegedly abandoned "Twitter" name and logo, announced Monday that it has launched its new social media network: Twitter.now. "We are a small company, we have investors, and we have a product," Stephen Coates, one of Operation Bluebird's cofounders, told Ars. "And we have waited months and months to launch, and we are not going to wait anymore." [...] Twitter.now, still in its nascent stage, only has hundreds of users for the time being. The social media network looks and feels much like the Twitter of old and many of its offshoots -- it has replies and retweets. A new and notable feature is the automated fact-checking tool, a Gemini-based "veracity engine for real-time analysis" ("Vera" for short), which runs on every tweet. Coates has been testing Vera in recent days by posting obviously false messages, like "George Washington was our second president." "Our first goal is to see if we can truly bring back a town square that's safer and less harmful," he said. "We say freedom of speech and not freedom of reach. We want people to say what they want, but we also want to create a platform that's not financially locked into that viral content that's harmful or inaccurate." Operation Bluebird argues that Elon Musk effectively abandoned the Twitter brand and trademarks when he renamed the company X, opening the door for the startup to claim them. X Corp. sued to stop the effort, but a federal judge tentatively ruled in April that X appeared to have relinquished rights to "tweet," the bird logo, and possibly "Twitter" itself, though no written ruling has been issued. Bluebird has taken that as enough of a green light to move forward while emphasizing that its new Twitter is not affiliated with X. "Operation Bluebird, Inc. picked up the name X Corp. walked away from and is rebuilding it on trust, in your browser at twitter.now," it states prominently on its website. "We are not X, and we are not affiliated with X Corp." Read more of this story at Slashdot.

Operation Bluebird has unveiled Twitter.now, a new social media platform that emerges in the wake of Elon Musk's rebranding of Twitter to X. The startup asserts that X Corporation has abandoned its rights to the Twitter name and logo, prompting an ongoing legal dispute, buoyed by positive remarks from a judge. Twitter.now sets out to establish a refreshing online public square emphasizing user autonomy and transparency.

Twitter.now has launched under Operation Bluebird, reviving the Twitter brand after a legal dispute with Elon Musk's X Corp. The platform aims to recreate classic Twitter while a court battle over trademarks and intellectual property continues.

Twitter.now has launched under Operation Bluebird, reviving the Twitter brand after a legal dispute with Elon Musk's X Corp. The platform aims to recreate classic Twitter while a court battle over...