The US Federal Trade Commission (FTC) and 22 US states sue Amazon, alleging unlawful advertising sales practices. The action targets how Amazon offers and sells advertisements to businesses and claims Amazon’s conduct harms competition and consumers.
The lawsuits come as regulators scrutinize big tech advertising and measurement tools, including whether platforms steer advertisers toward certain options or withhold information in ways that distort market decision-making. The different outlets report the same core development—federal and state authorities bringing separate but related legal actions—while emphasizing the broad federal-state front against Amazon’s advertising business.
While the articles vary in wording, they align on the main points: the FTC is involved, more than 20 states participate (reported as 22), and the dispute centers on Amazon’s advertising practices rather than other areas of its operations. The cases are at an early stage, and Amazon has not been adjudicated on the allegations at the time of reporting.
