American Express and Fanatics announce a new partnership that combines payments, loyalty and sports-related fan experiences. The companies say they will launch a co-branded credit card together, positioned to offer sports-focused rewards and integrate with Fanatics’ commerce and events ecosystem. In addition to the card, Amex and Fanatics outline enhancements to the rewards experience, including options intended to deepen engagement with sports fans.
Both outlets also report that the collaboration includes plans for a future Membership Rewards transfer partnership, linking Fanatics-related offerings with Amex’s loyalty program. The partnership is framed as an expansion of Amex’s presence in sports and loyalty, while Fanatics gains a credit-card and rewards channel tied to Amex.
Details on the exact card benefits, reward structures, and timing beyond the stated announcement are not provided in the supplied excerpts. The companies present the effort as a way to connect card spending with sports rewards and Fanatics’ platforms, with the Membership Rewards transfer component described as forthcoming.
