T-Series releases a new song built around Ravi Kishan’s viral catchphrase “Money Follows My Brother,” along with other elements referenced in popular memes. The track is presented as a quirky, meme-inspired adaptation of the line that gained attention online.

The outlets note that the release leverages internet familiarity with the phrase, treating it as a recognizable hook for a music video format. While the reporting focuses on the playful nature of the concept and the “catchphrase-to-song” approach, it does not indicate any broader dispute or controversy around the usage. Instead, the emphasis is on how a viral moment from Ravi Kishan’s public presence is translated into a commercial music release by a major label, reflecting a common trend of turning trending phrases into entertainment content.