AVA Holding breaks ground on AVA Residences, a residential complex in Yerevan, using interiors designed for the project by ELIE SAAB Maison, the home and interiors line of the fashion and lifestyle brand ELIE SAAB.
According to the reports, the development is positioned as Yerevan’s first interior-branded residential complex. Aravot and 1in.am both describe the event as a debut for ELIE SAAB Maison in Armenia, marking the start of construction at the site listed as 2–4 Derenik Demirchyan Street in Yerevan. The outlets frame the milestone as part of AVA Holding’s broader real-estate activity, emphasizing the involvement of a globally recognized brand for interior design.
While both sources focus on the same groundbreaking moment and brand partnership, they do so with different levels of detail. Both agree on the project name, the developer, the interior branding by ELIE SAAB Maison, and the stated location and timing of the ground-breaking.
