Samsung asks a judge to dismiss Dua Lipa’s lawsuit claiming the company used her image without authorization on television boxes. The singer is seeking about $15 million, according to reporting from multiple outlets.
In court filings, Samsung argues that the packaging does not convey that she endorses Samsung products. The company’s lawyers say consumers would not reasonably interpret the appearance of her likeness as an endorsement, and that the use therefore does not support the legal claims raised by Dua Lipa. Billboard reports the company’s position that consumers did not believe the star was promoting the televisions when her image appeared on millions of packages.
Rolling Stone similarly reports that Samsung’s lawyers frame the issue as one of consumer perception and context, emphasizing that the television box presentation contains “nothing” indicating endorsement by Dua Lipa. The two outlets describe the same dispute and the company’s core argument, though they focus on different aspects of the filing and lawsuit coverage.
