Guy Singh-Watson, founder of organic veg box company Riverford, describes how he starts his venture by leaving a management consultancy and farming organic vegetables. In the 1980s, he says he begins with a small plot—about three acres—growing organic produce that later becomes the basis for Riverford’s business model.
The articles frame the story as part of a “How We Built It” style feature, focusing on Singh-Watson’s personal decision-making and early farming efforts rather than on broader company performance or policy issues. Across the two sources, the emphasis remains the same: the move away from consultancy work and the shift to small-scale organic farming as the starting point for what becomes Riverford.
No other details—such as dates beyond the 1980s, specific locations, or figures about sales and growth—are included in the provided text from either outlet.
