The UK government announces a package of measures aimed at easing cost-of-living pressures. According to multiple outlets, the initiative includes discounts on everyday items and subsidised access to leisure activities. The measures are described as modest handouts introduced by the Treasury, with local reporting saying Treasury chief Rachel Reeves makes the announcement. One key element is a reduction in import tax covering a range of supermarket products, including cookies and chocolate, alongside roughly 100 other items. In addition to food price relief, the government also offers discounted tickets to a family attraction, including the zoo, framed as part of an effort to reduce household spending pressures amid broader economic strain. The outlets link the push to rising costs following the Iran war, which is cited as contributing to higher expenses. The reports are broadly aligned on the nature of the support—lower taxes on selected imported goods and discounted themed or family attraction entry—presented as steps intended to provide near-term relief to consumers.