Boneau/Bryan-Brown, a long-running Broadway publicity agency founded in 1991 by press agents Chris Boneau and Adrian Bryan-Brown, is set to change ownership and rebrand. According to reports, veteran press agents and longtime employees Heath Schwartz and Michelle Farabaugh acquire the firm. The company will operate under a new name, Aperture Public Relations, effective June 1.
Both outlets describe the agency as one of Broadway’s busiest press companies over its more than three decades in operation. They note that Boneau/Bryan-Brown has worked on publicity campaigns for hundreds of theatrical productions and has accumulated recognition associated with major awards, including Tony Awards, though the sources summarize these achievements slightly differently.
The reports frame the announcement as a transition in principal ownership and branding rather than a shift in the firm’s core work. Aperture Public Relations will continue to provide publicity services for Broadway productions following the effective date.