VidCon, a major creator-and-fan convention, is leaving Anaheim after 16 years in Southern California. The event’s owner, LIONS—producer of the Cannes Lions advertising and marketing festival—announces that VidCon will be merged with its other creator-focused events in North America.

LIONS says the combined programming will operate under the name VidCon x LIONS Creators. Both outlets report that the move is part of a broader strategy by the Cannes Lions organization to expand globally and make creator events a central element of its North America plans. The announcements frame the consolidation as a way to bring together VidCon’s creator community with LIONS’ existing events and infrastructure.

Variety and The Hollywood Reporter focus on the same core developments: VidCon’s departure from its Anaheim base and its linkage to LIONS’ creator programming for North America. The coverage also aligns on the theme of corporate expansion tied to the Cannes Lions brand, positioning VidCon as a key component of the combined future slate rather than a standalone event.