Greggs launches its Steak & Stilton Bake, describing it as its second-biggest launch. The promotion includes a taste-change guarantee for customers who try the product and decide they do not like it.
According to reporting from multiple outlets, shoppers who dislike the Steak & Stilton Bake can swap it for a free Steak Bake. This offer is positioned as part of the rollout for the new item, encouraging trial while reducing the risk of customer dissatisfaction.
Across the sources provided, the central details are consistent: the product name, the nature of the customer offer, and the company’s characterization of the launch as a major one. Differences, where present, are limited to phrasing rather than the substance of the promotion.