Roku is rolling out more than 30 new subscription bundles through its Premium Subscriptions feature, offering combinations of streaming services for discounted prices. The company says the bundles create about 30 different “combos” that include services such as AMC+, Fox One, and Starz, among others, and are available within Roku’s channel-store-style experience.
Both outlets describe the rollout as part of a broader bundling trend across streaming platforms, with the aim of making it easier for viewers to add multiple services together. ZDNet also reports that the bundles can offer savings of up to 30% compared with buying the services separately, while Deadline focuses on the specific set of included services and describes the move as the first time Roku offers bundles via Premium Subscriptions.
ZDNet additionally highlights a new “Labs” feature alongside the bundle release, while Deadline emphasizes the exclusive availability of these bundled packages in the Premium Subscriptions catalog. The sources do not provide further details about pricing structure beyond the stated discount range or about how Roku selects bundle pairings beyond the listed services.
