Capri Sports signs a 15-year partnership deal with the All India Football Federation (AIFF) to develop India’s Women’s League system, focused on improving the top two tiers of women’s club football. The agreement is intended to provide long-term commercial and operational support for the league structure and its visibility.
The deal is framed by both AIFF and Capri Sports as a step toward audience growth and stronger commercial development for women’s football. While the provided report emphasizes the league’s expansion and increased prominence, details such as specific revenue models, broadcast plans, or performance targets are not specified in the available excerpts. The overall angle centers on building the women’s game at a national level through a sustained partnership rather than short-term tournament changes.
